As many Kenyans are getting into the business and depending less on employment, it is important to have the right look when it comes to marketing yourself and your business. You do not want to look unprofessional in front of potential investors who could take your...

The most common businesses in Kenya are cosmetics shops, jewelry and clothes shops or importing handbags from Uganda. These are businesses that do not require a lot of start up capital. If you start one of these businesses, how do you market it on a tight budget?...